What you need to know
- Amazon has announced that Big Deal Days will be held on October 6th and 7th, 2026.
- This ‘October Prime Day’ event will showcase deals on Android phones, smartwatches, laptops, and more.
- The vast majority of deals during Big Deal Days will be exclusive to Prime members.
It’s official: Amazon has confirmed that its 2026 Big Deal Days sale event will be held on October 6th and 7th this year, which means we’re just a few weeks away from seeing some of the best deals of the year.
While it’s not as big as the official Prime Day in July, Amazon’s Big Deal Days event is generally seen as the beginning of fall sale season, giving shoppers an early look at what to expect when the Black Friday and Cyber Monday sales go live in November.
Whether you’re trying to get your holiday shopping done early or simply pick up a new Android phone, Big Deal Days is a great way to beat the Black Friday crowds and score discounts on every type of product imaginable.
Prime members can expect to find great deals on everything from smart TVs and tablets to groceries and kitchen appliances. Considering the growing prices on tech this year, you can also expect a lot of interest in the latest Android phones, storage devices, and laptops.
The newest foldable phones from Samsung, Apple, and Motorola might see some hefty discounts as part of the sale, for instance, while I also expect the Google Pixel 11 series to score a serious price drop for the very first time.
It’s also worth mentioning that retailers like Best Buy and Walmart are sure to launch rival sales at the same time as Amazon Big Deal Days, so don’t forget to shop around before you commit to one deal. Naturally, we’ll be covering all of the best deals on Android devices so you don’t have to go looking.
Android Central’s take
If you’re a Prime member, Amazon’s Prime Day events are always worth checking out. This is especially true if you’re on the hunt for a new smartphone, as nearly every major release we’ve seen this year has come with some sort of price increase. Now’s your chance to offset that price hike and beat the Black Friday crowds.
Just make sure you’re a Prime member (or willing to join) if you’re not already. The retailer offers a convenient 30-day free trial that lets you enjoy the full benefits of the sale, so consider signing up for that if you don’t want to deal with yet another subscription.